For ecommerce founders

Stop guessing what's driving your sales.

Your Shopify, your ad platforms and your creatives. All your data in one place. Super Reporter watches it every day and tells you what's working, what's slipping and what to do next.

Request early access → See what it does ↓

01 · One place

Shopify, Meta, Google and Klaviyo

Every number, unified, daily.

02 · Watched for you

It flags what moved before you do

Sales dips, wasted spend, winners.

03 · The next move

Not just charts. What to actually do.

Decisions, not dashboards.

Your store · daily overview OverviewMarketingCustomersCreativesEmail

Revenue · 30dofficial

$412,800

▲ 9.2% vs prior 30d

to the penny with Shopify

Net profit · 30d54% margin

$96,140

▲ 6.1% vs prior 30d

after COGS and ad spend

Blended MERtarget 3.5×

3.9×

▲ 0.3× vs prior 30d

revenue per ad dollar

Revenue · last 90 days

001

Eight tabs open, and you're still guessing.

Running a store today means stitching the truth together by hand, and usually finding out too late.

Shopify says one number. Meta says another.

Nothing reconciles, so you never fully trust any of it.

You don't know which ads or creatives actually sell.

Budget rides on a hunch instead of what's really converting.

You catch the dips a week late.

By the time the trend is obvious, it has already cost you.

Reporting eats your weekend.

Exporting, pasting, charting, instead of running the business.

002

One place for everything, and the answers on top.

Super Reporter connects your store and your ad platforms, then does the watching and the thinking for you. These are the real screens.

Profit and efficiency

Your whole store, one daily picture.

Real revenue, real profit and MER, pulled together every day and reconciled to the penny with Shopify's own numbers. See this year against last year, and whether you're holding your efficiency target as you scale.

Revenue · profit · margin · MER · AOV

Profit and MERmonthly · YoY

Net profit · this year vs last year

MER vs target (dashed)

Ads and creatives

Know which ads, and which creatives, actually work.

Every ad scored on spend, ROAS and click rate, with the real creative beside it. So you can scale the winners and cut the ones quietly losing money, like this one.

Spend · ROAS · CTR · results · CPA · fatigue

Creative performanceflagged · last 30d

Video · "finesse meets power"

Prospecting · broad audience

Spend

$1,180

ROAS

0.9×

CTR

1.1%

Results

CPA

$54

Impr.

137K

CutBelow break-even: it brings back 90¢ for every dollar in. Super Reporter flags it to pause or refresh before it drains more budget.

It watches for you

Catches what changed, the moment it changes.

Super Reporter reads your store every day and surfaces what actually matters: a sales dip, spend climbing while orders flatten, a CAC creeping up. The math finds it, then explains it in plain English. You hear about it now, not next week.

Anomaly detection across every metric

Pulsechecked today

Ad spend up 18%,
orders holding flat 7-day window+$3,140 spend

Meta spend rose sharply this week but conversions did not follow, so your blended efficiency is slipping faster than the dip in revenue alone would suggest.

Now
3.1× MERUsual
3.9× MER

Likely A new campaign launched Monday is still in learning
Possible A top creative is fatiguing (click rate down 26%)

✓Suggested check: review the Monday campaign's cost per result before adding more budget.

Efficiency7d

Email and retention

See whether your list is healthy, and who's actually buying.

Deliverability scored every week, with the trap of inflated open rates called out for you. Flows versus campaigns, the share of revenue email drives, and which Klaviyo segments are pulling their weight versus going cold.

Deliverability · segments · flows · list growth

Email deliverabilityhealth score · 8 weeks

⚠Open rate is inflated by Apple Mail auto-opens. Trust click rate.

Top segments · revenue attributed

VIP · 2+ orders$41.2K

Engaged 30d$26.4K

Cart abandoners$15.7K

Lapsed 90d+$5.8K

003

Decisions, not dashboards.

A chart shows you a number. Super Reporter tells you the call to make. Every screen ends in a decision you can act on today.

Which campaign do I scale?

Scale this one.

The campaign clearing your MER target with budget headroom, ranked ahead of the rest.

Add budget

Which ad do I turn off?

Kill this one.

The creative burning spend below break-even while a fresh winner is starving for budget.

Pause

What underperformed?

This campaign stalled.

Spend held but results fell. See it the day it turns, not at month-end.

Investigate

Which segment is worn out?

This Klaviyo segment is fatiguing.

Revenue per send is falling and unsubscribes are climbing. Time to rework or rest it.

Refresh it

Which email type wins?

This format converts best.

Flows versus campaigns, by revenue per recipient, so you double down on what earns.

Do more of it

Which product has real PMF?

This product is your engine.

Best marketing efficiency and the strongest repeat rate, not just the most units.

Lead with it

What is my top earner?

This product is highest.

The single product driving the most sales and profit over the last year.

Protect supply

Who has the highest LTV?

These buyers are worth the most.

The first product and customer profile that goes on to spend the most over time.

Acquire more like them

Am I growing on margin or discounts?

Know the difference.

When revenue climbs, see at a glance whether you bought the growth with markdowns.

Watch the rate

See everything it tracks →

004

How it works

Set it up once.
It runs every day.

No data team, no setup project. Connect your accounts and Super Reporter does the rest, morning after morning.

Connect
Link your accounts
Connect Shopify, Meta, Google and Klaviyo in a couple of minutes. No code, no analyst, no onboarding project.
Gather
It pulls everything, daily
Every morning it gathers your sales, spend, creatives, email and profit, and reconciles it into one picture you can trust.
Watch
It flags what moved
The math finds the anomalies: a sales dip, spend rising while orders flatten, a segment going cold. You hear about it the day it happens.
Act
You get the next move
Each finding comes with a plain-English recommendation. Open the dashboard to decisions, ranked and ready, not just charts.

005

Built for the founder running the whole thing.

You own the store and the ad account. You don't have time to be the analyst too.

Super Reporter is for ecommerce owners who want to know exactly what's going on in their business, without a data team, an agency or another spreadsheet. It connects to your store, learns what drives it, and gives you the read and the next move, every single day.

Other tools

Show you charts
Shopify only, blind to your ad creatives
You find the problem yourself
You still build the report

Super Reporter

Tells you what to do
Your whole stack and your creatives
It catches the problem for you
The report writes itself

Stop guessing what's driving your sales.

Eight tabs open, and you're still guessing.

Shopify says one number. Meta says another.

You don't know which ads or creatives actually sell.

You catch the dips a week late.

Reporting eats your weekend.

One place for everything, and the answers on top.

Your whole store, one daily picture.

Know which ads, and which creatives, actually work.

Catches what changed, the moment it changes.

See whether your list is healthy, and who's actually buying.

Decisions, not dashboards.

Scale this one.

Kill this one.

This campaign stalled.

This Klaviyo segment is fatiguing.

This format converts best.

This product is your engine.

This product is highest.

These buyers are worth the most.

Know the difference.

Set it up once.It runs every day.

Link your accounts

It pulls everything, daily

It flags what moved

You get the next move

Built for the founder running the whole thing.

Get in before everyone else.

Set it up once.
It runs every day.